CLIENT:
Hyperlite // Wakeboards
DETAILS:
Hyperlite is a family of passionate, down to earth, creative people, who love making innovative wake product. I’ve been fortunate enough to work hand and hand with Hyperlite for years, creating some of the most innovative graphics and products out there. Whether helping with trade show graphics, designing patterns for new boots, shooting their studio product or cranking out endless wakeboard and surf graphics it’s been an great run of exciting projects. I have nothing but the utmost respect for the in-house team at Hyperlite and look forward to future.
SERVICES PROVIDED:
- PRODUCT DESIGN
- PRODUCT GRAPHICS
- MARKETING COLLATERAL
- PRINT / DIGITAL ADVERTISING
- STUDIO PHOTOGRRAPHY
Hyperlite Board Graphics // Studio Photography
Hyperlite Board Graphics // Studio Photography
Hyperlite Boot Design // Color & Materials // Studio Photography
Hyperlite Board Graphics // Studio Photography
Hyperlite Binding // Studio Photography
Hyperlite // Rebranding
Evolution is key to staying fresh. Hyperlite has had a variety of brand iterations over the years. We were tasked with developing something that could work as a bold mark and could bring the whole line of product together. With the philosophy that legibility is modern, we simplified the mark and were able to implement it slowly through a transition in tooling and marketing. After 2-3 years of evolution finally Hyperlite has found its new mark.
Hyperlite // Print & Marketing
Hyperlite // Print & Marketing
Hyperlite // Print & Marketing
Byerly Board Co. // Buzz Board Designs
Byerly Board Co. // Butch Customs Logo
Byerly Board Co. // Byerly Boards